What has Amazon Prime missed on TikTok?
Quick to deliver but slow to TikTok, Amazon Prime needed to figure out how they’d launch on the platform with a splash. How could we solve this problem? We’d need the help of the TikTok God himself, Jason Derulo of course. Partnering with Jason Derulo, we created a TikTok to launch Prime’s account and help them catch up on some popular trends they missed while they were busy delivering packages.
My Role: Junior Copywriter
Agency: Big Spaceship
Executive Creative Director: Adam Gloo
Creative Lead: Bradford Gilmore
Associate Art Director: Brooke Borglum
Content Strategist: Eric Hammer
Content Director: Lauren Nicholas
Group Account Director: Lynn Tran
Account Supervisor: Lyndsay Aronson
Executive Producer: Brian White